Custobar
Manage customer data and increase sales with Custobar CDP
Custobar is a marketing automation and customer data platform designed for companies engaged in multichannel consumer marketing, such as retail, service and subscription-based businesses. Custobar’s strength lies in combining brick-and-mortar sales data with online behaviour, as well as measuring the results of multichannel marketing activities.
Custobar
in a nutshell
What are Custobar’s strengths as a marketing automation platform?
Customer understanding
Custobar combines marketing automation tools with a customer data platform (CDP). You can collect behavioral and purchase data from all touchpoints, creating a 360° customer view.
Easy & effective targeting
Use your customer data for targeted and personalized marketing by forming audience segments in no time. Custobar also provides you with a Customer Lifetime Value (CLV) calculation and an RFM matrix (Recency, Frequency, Monetary) for identifying your most valuable customers.
Multichannel communications
Send email, SMS and push notifications and track their results. Create and push custom target audiences to advertising platforms such as Facebook, Instagram, Google. Reach Finnish consumers in particular with Sanoma’s ad network.
Versatile integrations
Custobar integrates easily with Shopify, Magento, WooCommerce, Triggerbee, Playable, Zendesk, Posti and other platforms.
Our Custobar services
Your partner for Custobar implementation and ongoing development
We provide comprehensive support in marketing automation, loyalty program management, customer care model design and implementation, migrating to Custobar and integrating your customer data.
Custobar Ongoing cooperation
Boost your sales and improve customer retention by maximizing the potential of your Custobar platform. We help you leverage every customer touchpoint to create impactful and targeted marketing.
Custobar Superboost
Does your Custobar strategy need a boost? This power package includes the design and implementation of three (3) business-critical automations in the Custobar environment.
Tatu Kuivalahti“Hopkins and their marketing automation team is one of the most experienced Custobar partner agencies.
They have several years of experience with a wide range of Custobar clients.
Their strength lies in a proactive approach to marketing automation development and deep expertise in achieving concrete sales results.
I can highly recommend Hopkins as a Custobar partner!”
Co-founder
Custobar
Get the most out of your data with Custobar
We harness your existing business potential and data from all customer touchpoints to create effective and targeted marketing with Custobar.
Automation library
We will create an automation strategy tailored to your needs and aligned with your goals, and build automations that serve your customers 24/7.
Customer data strategy
We will help you unlock the full potential of your customer data and use it to grow your business.
Continuous improvement
We will monitor results monthly and active recommend improvements to boost sales and enhance the customer experience.
Why choose Hopkins as your marketing automation partner?
Comprehensive approach
We don’t just implement technical projects; we understand and optimize the overall system in alignment with your business objectives.
Maximized efficiency
Through a model of continous improvement, you will get the most out of your tool investment. It’s time to put that Ferrari sitting in your garage to real use.
Data-driven approach
We base our recommendations on data whenever possible. When your operations are just starting or there is not enough data, we rely on our experience and best practices.
Transparency
We openly share our insights and actively propose new ideas. We document key processes to ensure they aren’t reliant on the exclusive knowledge of a few individuals.
Want to get the most out of your Custobar?
Call us +358 20 788 8120 or fill out the form below!